Stasher Beauty
OVERVIEW
Although best known for food storage, Stasher’s success in travel paved the way for a new line focused on toiletries and cosmetics. This offered an opportunity to develop a fresh and chic aesthetic to introduce Stasher to the beauty space.
SCOPE OF WORK
Creative Direction for the visual identity and voice of this distinctive brand offshoot.
identity, tagline, & voice, campaign concept, photo & video art direction, product color development
Stasher Beauty Launch Banner
Stasher Beauty Launch Ad
focusing on product pillars
Stasher Beauty Collateral
Stasher Beauty Lifestyle Photography
Stasher Beauty Ad
extended ad version to focus on lifestyle
Stasher Beauty Ad
launch of a new color
Stasher Beauty Packaging
